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Perhaps for diving into how to find great Lighting Designer CRM Software, it would be useful to review what a lightning designer does as well as how CRM Software can help.

An eloquent description of Lighting Designers comes from the famous University of London’s Royal Central School of Speech & Drama: “In theatre and concert terms a Lighting Designer (LD) is somebody who defines the way in which the audience see a live performance. So that may sound a bit odd because surely there are directors and choreographers and so on, but if you think about it, you only see what is lit. The things that you don’t see are not lit – it’s the Lighting Designer that makes the choice between what doesn’t get lit, what does get lit, and how it gets lit.”  It’s not an easy job, by any means, but somebody has got to do it!  This is the person who truly says, “Let there be light!”

Here’s the next useful definition for CRM Software: CRM stands for Customer Relationship Management.  The software comprises of applications and tools that make managing customer relationships an automated, electronic experience. In other words, it’s a convenience factor, one that saves time and money.

Lighting Designer CRM Software offers a lot of tools and services.

  1. Take stock of what tools you need. CRM Software comes in all shapes and sizes.  The most basic models are going to offer address book features that help close sales.  More versatile applications function as dispatch centers, accountancy tools, inventory trackers, and communication software.  The aim of the game is business automation.  Finding and keeping customers is important, and an organized business allows you to do more of just that.  To find the right CRM software for you, make a list of the tools you need to stay on track in your lighting design business.  Be sure the software you evaluate has those tools!
  2. Search the internet. Take to the internet for a useful search.   Consider keywords like “Lighting Designer CRM Software” to help make the search more targeted for the exact software you need.  Granted, this niche field won’t turn up a lot of results.  You need to be prepared to find customizable CRM Software to make it fit your business.
  3. Scour the reviews. Customer testimonials and client reviews help provide a more accurate picture of what various CRM Software can do (or can’t do).  If customers aren’t raving about the software, keep searching.  Don’t be afraid to ask around!
  4. Find something easy to use. You need to find something easy to use.  Look for software with good customer service support.  Be sure there are help documents and tutorials.  This will make learning the software easy for you and your team members.
  5. Look for affordable prices. Shop around.  Sometimes biggest isn’t best.  Be careful of extreme discounts, though.  The old adage applies:  You get what you pay for!

To give CRM RUNNER a try, contact us today.

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