When used correctly, email marketing can be one of the most powerful and cost-effective marketing tools in your arsenal. It has become an essential tool for small and large businesses alike to stay connected with their customers and prospects. CRM Runner’s email marketing feature helps in a variety of creative ways to increase sales, boost customer engagement and improve customer retention. CRM Runner’s email marketing functionality is fully integrated with your contact database, so you can send emails that are directly targeted to your customer and prospect base.